The Magi, you say

Crowley was rather pleased with himself. It had taken a bit of doing, but he was certain his plans were all coming together and one particular couple's holiday celebrations would be ruinous. Tragic. Wasted money, wasted time...

She had the most beautiful hair and He knew the combs would look gorgeous. Crowley convinced him to sacrifice his prize watch. At the same time, she admired the fob, and Crowley came to her, offering coin for her lovely locks.

By tonight it would be a done deal and the demon sat with his wine, sure he'd have two more souls by dawn.